The founder and Chief executive officer of Morongwa Foundation Nkagare Makhudu said that they partnered up with Hebron Mango Tree owners Cooperative to implement basadi (women) farmers and business market. Twenty-five businesses attended the market. The event hosted recently at popular Mavicks corner in Mabopane, North of Pretoria.
The rationale of the event is to address gender-specific obstacles faced by women in farming, and they’re also looking to bridge the gap between rural women, youth, and people with disabilities and access to the markets.
The reason they created this platform is to ensure that we also invite small medium enterprises to utilise the platform to showcase their products and services. They realised that there is a major challenge for small medium enterprises in townships as well as rural areas that they’re working in silos and not as a team.
When the event initially started, there was a registration fee of R250 to sustain the market and to make sure that they host the market regularly but as a foundation, they felt the need not to charge under resourced small medium entrepreneurs. The foundation gets funded by the Gauteng Business Propeller, and Barloworld just to name a few
Atlegang Hanson from Ga-rankuwa who is the founder and owner of Baroh cakes said that she started her business in September 2021 and officially registered with the Company and intellectual commission (CIPC) in December 2021. “I like the idea that markets are now coming to the townships they reach out more to our people, and I’m born and bred from Ga-rankuwa, so I saw it as an advantage to start marketing my products to my residents and homeboys and girls.”
